Handshake between an American hand and an indian hand

Part 2: Seven more tips to help foreign businesses communicate more effectively with American business professionals

This article appeared in the August 2017 edition of The Business Matchmaker. You can read it here.   Carmie McCook is an internationally respected public speaking media interview trainer and coach based in Washington, DC. She has helped thousands of Global 500 business leaders, as well as start-up professionals, become more persuasive and engaging speakers […]

Attention Foreign entrepreneurs: When you present your products and services to U.S. businesses, you need to pitch like an American

Today’s business world knows no boundaries. From Beijing to Boston, Seattle to Seoul thousands of people make business presentations every day to audiences in countries who not only speak different languages, but also have different business cultures from their own. What may work beautifully in your home country could be a failure or, worse, an […]

A media interview, man holding a mic

Got a media interview coming up? Here are some tips

Got a media interview coming up? If not now, just wait. Today, it isn’t a matter of “if” you are interviewed by a member of the media, but when. In this 3 minute interview with Simon Lock, President of CommunicationsMatch.com, I was asked to give three good tips to help executives prepare for an interview. […]

A newspaper headline

Fake news! What if you are a victim?

I was recently interviewed by Simon Erskine Locke, Founder & CEO of CommunicationsMatch.com, as part of CommunicationMatch’s Insights video series. Check it out for a variety of short, yet highly informative, interviews with global communication experts on hot topics of the day : My topic: Tips for managing fake news. Click below and in 3 […]

Three "Don’t" Tips from a Public Speaking Coach

Three “Don’t” Tips to Remember for Any Speech or Presentation

I’ve been a public speaking trainer and coach for more than twenty-five years and have helped hundreds of clients overcome a variety of public speaking challenges. Often the task is not so much telling a client what to do, but more what not to do. Below are three major rules to keep in mind if you want to be perceived as a credible and confident communicator in any professional situation.

Donald Trump and Hillary Clinton debating

2016 U.S. Presidential Debates: A Global Lesson in Speaker Training

On September 23rd I had the tables turned on me. Rather than being the coach for a media interview, I had the honor of being interviewed by Anna-Marie Capomaccio, a reporter with Radio France Internationale (RFN). This U.S. presidential election has gained extraordinary global interest and RFN is following every step of it for their […]

Radio France international logo

LEADING WASHINGTON D.C. MEDIA TRAINER INTERVIEWED ON RADIO FRANCE INTERNATIONLE

Carmie McCook, President of Carmie McCook & Associates, a media interview and public speaking training and coaching firm based in Washington, DC was interviewed by Radio French Internationale (RFI) September 23rd to offer professional insights on the first U.S. presidential debate held September 25th at Hofstra University in Long Island, New York. The interview aired […]

Man confused

Simplifying complex messages: Part 3 – Use big-picture concepts when explaining complex topics

What is the Electoral College and how does it work?  What is net neutrality? Why don’t viruses respond to antibiotics? These are just a few examples of questions some my clients, who are subject matter experts in their different fields, have been asked by reporters in long-format radio and TV interviews, and by audiences during […]

Confused person
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Simplifying complex message – Part 2

Revisiting the scenario from last week: Recently, I was listening to a radio news program where a medical scientist was attempting to explain how mosquitoes transmit the Zika virus. The long, technical, response from the doctor sounded just like that: extremely technical as if he was presenting to a panel of medical students. If the […]

Confused woman
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Simplifying complex messages

Recently, I was listening to a radio news program where a medical scientist was being interviewed on the Zika virus. The question was, How do mosquitoes transmit this virus? The three minute response from the doctor sounded like he was reading a PhD theses on the molecular biology of infectious diseases. The show’s host kept […]

I’ve been invited to speak!

In a few weeks I will be a panelist at Capitol Communicator’s annual conference in Washington D.C., Friday, June 10, 2016 at the NAHB Conference Center. I’ll be co-leading a session on an important topic: “Media Training: How to Simplify Complex Messages.” Over the past month, I posted a series of articles about what to […]

Establishing Credibility and Likeability
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Establishing Credibility and Likeability

Two necessary goals when being introduced as a keynote speaker Imagine this scenario: You were just selected to be the keynote speaker at a conference. This is a great opportunity for you to establish yourself as an authority in your field to a captive audience of potential clients. Of course, developing a short speech that […]