Whether you need executive media training or to prepare others in your organization for a reporter’s questions, we have you covered!
Master your next media interview with our comprehensive, completely customized, media interview training class.
Giving a great TV media interview, or interviews for news publications, radio programs, blogs or podcasts requires much more than just being knowledgeable on the topic. When you know the ropes, you can turn a media interview into a terrific opportunity to brand yourself, your organization, your products, services, or causes.
There are many media trainers to choose from. So selecting a media trainer you can be assured will best address your specific needs and challenges can be difficult. That’s why we invite you to arrange a free consultation with us first. We are happy to answer all of your questions and take the time to learn about you. A good client/instructor relationship is the foundation of achieving great training results!
What else makes our media training different? Carmie McCook has experience on both sides of a media interview: As the former corporate communications manager for a Global 500 company and as a former reporter. She knows how reporters think and what they want from an interview. So, our unique media training classes are designed to teach clients how to prepare for interviews by thinking like a reporter on the subject being discussed. No media training class is more customized.
And we don’t just talk about concepts. We push up our sleeves, research your interview topics and teach you how to best respond to any question you may get from a reporter. Our media interview coaching and on-camera practice prepares you to confidently handle the expected and unexpected. From beginning to end, our media training classes are built around your specific media topics, issues, and goals. Read on, or click now on our Contact Form.
Highlights of CMA’s media interview training programs include:
- Knowing what to do – and not do – before giving an interview
- Understanding a reporter’s objective
- Developing strong, “media-friendly” messages
- Being prepared for unplanned, “ambush” interviews
- Learning how to develop strong, memorable quotes
- Learning how to ensure your strongest quotes are used in the finished story
- Preparing for and handling tough questions confidently
- Maintaining control of the interview and staying “on your message”
- Building positive relationships with members of the media
- Practicing with multiple on-camera practice sessions
…and much more
Carmie McCook’s media training and media interview coaching has prepared clients for interviews with top news organizations around the world, including:
- Al Jazeera
- Good Morning America
- Today Show
- Le Monde
- Business Week
- Financial Times
- New York Times
- USA Today
- Times of London
- Wall Street Journal
- Washington Post
- Plus hundreds business & trade publications
Media training classes are arranged to suit your schedule. We provide media interview training for individuals, groups and large groups. And, we can conduct media training at your site or a site of your choice, anywhere in the world, or in our Washington, DC location.
Do you have a big conference coming up and want to offer your attendees a professional development workshop guaranteed to please? Our conference-style media training workshops are a favorite for annual conferences, sales summits, and other large events. We promise you’ll get high praise for quality and enjoyment from the participants.
Let’s talk! Just fill out our Contact form and we will get back to you quickly.