Look Who’s Talking: Chris Brown’s 3 Big TV Interview “No-No’s” – Lessons for PR Pros & CEOs

As seen in Commpro.bizR&B star Chris Brown, no stranger to making negative news headlines, pulled a triple whammy last week. At a time when his image is still tarnished from his 2009 assault on former girlfriend Rihanna, Brown’s interview on Good Morning America (GMA) and subsequent window-breaking rampage, did nothing to repair his reputation. In an effort to smooth things over, the following day he issued an apology … sort of.

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Look Who’s Talking: Gingrich Gets a “D” for Infidelity Quote on CBN – Tips for the Rest of Us

As seen in Commpro.bizIn an interview with the Christian Broadcasting Network last week, former Speaker of the House and potential presidential candidate, Newt Gingrich, was asked about the uncomfortable subject of his marital affair that made headlines in the 1990s. In the interview he said, “There’s no question at times of my life, partially driven by how passionately I felt about this country, that I worked far too hard and things happened in my life that were not appropriate.”

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A Media Interview is a Bad Time for Original Thought

As seen in Commpro.bizI remember the first time I watched skiers gliding so gracefully and effortlessly down the snowy slopes at Park City, Utah. “How easy that looks,” I thought to myself. “I think I could do that.” No lessons and one broken wrist later I thought differently.

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Learning From Those Who Got it Wrong: Know When to Shut Up!

As seen in Commpro.bizThis summer three key political figures committed the same, huge, mistake. The guilty are former Governor Sarah Palin (R-AK), Senator Kirsten Gillibrand (D-NY), and Governor Mark Sanford (R-SC). The offense? When in the spotlight, they didn’t know when to shut up.

So, I’m going to give a quick review of each jabberfest and offer a few words of advice.

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You’re Never Too Big, or Too Famous, for Media Training

As seen in Commpro.bizHaving a big name just isn’t what it used to be. You know, uh, I guess that, uh, media interviews just aren’t Caroline Kennedy’s thing, you know.

Besides taking two minutes and twenty-seven seconds (a millennium in media time) to answer the simple question of why she should be Senator of New York, Caroline Kennedy said “you know” thirty times. That’s right. Once every five seconds.

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Sarah Palin’s Media Training

What the governor should do next time she’s in the hot seat.

As seen in Commpro.bizSarah Palin likes to talk about how she’s not part of the Washington media elite. It shows.

In her first interview, with ABC’s Charlie Gibson, she blanked when asked about the Bush doctrine (and her unfamiliarity seemed to be with the phrase itself, not its meaning). Her sit-down with Fox’s Sean Hannity was convincingly compared to an infomercial. And in her latest face-to-face, with Katie Couric of CBS, she looked like a high-schooler trying to B.S. her way through a book report.

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